2003 年夏天，設計品牌「蘑菇」於台北誕生。
十幾年來，我們 開發／設計／販售 有機棉製作的T恤、獨特色彩的帆布與天然染生活服飾，成為尊重環境的綠色時尚一份子。
如同品牌名「蘑菇」，我們以「簡約的增殖變化」作為設計理念。
誠心經營生意，善意對待環境，保持正向溫度，幽默回應世界；
我們抱持著這種信念，小心翼翼盡可能維持平穩幸福的生活。
我們相信，只要一點點一點點的持續去改變一些事情，世界終會因此跟著改變。
During the summer of 2003, as the sun shone brightly and cicadas loudly chirped, the MOGU brand was founded in a studio set up within a former military dependents’ village.
Offering goods like T-shirts, canvas purses and totes, natural dyed clothing and stationery, MOGU’s goal is to create an all-encompassing lifestyle brand with an unique style. From the fabric and dyes used to printing methods, our designers are personally involved in each step of the manufacturing process. We offer T-shirts sewed with organic cotton fabric, bags made of sturdy 14-ounce canvas in exclusive colors and notebooks assembled with unusual papers and embellished with letterpress printing. We also publish the quarterly MOGU zine.
In 2006, we opened MOGU's first retail store near Taipei City's Zhongshan MRT station. Not only does our store carry MOGU products, but it also captures the MOGU spirit. In our second floor café, you can enjoy homemade meals, take in an art exhibit, listen to music performances or roundtable discussions and even participate in a cooking class.
From 2014, MOGU has five stores in Taipei and Tainan.
What does MOGU represent? We are often asked that question.
Since our founding, MOGU has developed a reputation for our careful attention to the small details of daily life and our warm, easygoing style. MOGU is the same as everyone else. We want to create a meaningful life, a happy and abundant life.
There are 24 hours everyday. In that period, we work, eat, sleep and get busy with so many other things. If we don't have the ability to make good use of our finite time and strength, life becomes difficult. If we know our limits, no asking for more than we can bear, the perfect pace will be formed. We don’t craved for infinity, we believe the finite happiness is all we need.
That is our attitude toward our business and the items we create. We use that same philosophy in the way we treat our manufacturing partners, the earth and our customers. We believe that as long as we keep this in mind, not only will our business thrive, but we will also be able to make as many people happy as possible.
We believe by taking tiny steps to make a difference, we can make a big positive impact on the world.
CONTACT
ADD No.187, Sec. 1, Dihua St., Datong Dist., Taipei City 103, Taiwan (R.O.C.)TEL 886 2 2557 0155
EMAIL mogu@mogu.com.tw
陽差しが強く、大きく蝉の声が響く2003年の夏。
もと軍人村のアパートのとあるデザイン事務所で、蘑菇Moguというブランドが生まれました。
Tシャツ、帆布のカバン、草木染めの服、ペーパープロダクツなど、Mogu独特のカラーを持ったオリジナル商品は、
全てゼロから作り、デザインし、販売をしています。布を織り、染めて、型をつくる。一つ一つステップにすべて関わり、
こだわりを続けること数年。オーガニックコットンのTシャツや、オリジナルカラーで14オンスも厚さのある帆布や、
凸版印刷のような特殊な印刷で作ったノートなど、意味のあるものをどんどん生み出しています。
環境問題に取り組み、素材一つ一つを慎重に選び、地元の生産工場と商品を作り上げる。そして、地球にやさしい産業を築き上げる。それが私たちの望み。
一つ一つ少しずつでも意識することが、世界をより良くできるのだと信じて
2006年「MOGU」中山本店オープン
中山本店２．３階MOGU CAFÉオープン 自家製の美味しいメニューを提供
生活、環境、仕事、そして遊び、あらゆるものに真摯に向き合い、穏やかに幸せを感じながら．．．
